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Major Market Drivers & Challenges Drivers : Rising demand for personalized smoking kits and integration with digital wellness trends (e.g., smart lighters with app connectivity)

Flavour wise, FlerBar has most bases covered when it comes to fruit with 28 on offer

Light and compact with its slim design, the product is a great addition because one can easily carry it

We make saving on cigarettes easy, and it starts with choosing what you really want

While it makes cigarettes more appealing and easier to smoke, it also increases the risk of nicotine addiction and makes quitting more challenging

It did not involve any interaction with human subjects, nor data generated through human research and was therefore exempt from IRB review